PROI CASE STUDIES

The following are case studies of projects managed by PROI Partners.

PROI customer Questel•Orbit celebrates successful Y2K communications
(coordinated project between i&e Consultants (France) and its PROI partners icas Public Relations (UK), Leipziger & Partner (Germany) and Optimum Public Relations (US))

A corporate communications Campaign for Novartis pharma: "1,2,3,4,5 generations!"
(managed by PROI Partner i&e Consultants, Paris)

To generate mass media coverage for the 17th issue of Bradford & Bingley’s HOME Report
(icas public relations, London, UK)

Environment Agency’s Flood Action Week 2000
(icas public relations, London, UK)

Novartis Investor Relations: Cross-Media Publishing
Consistent Messages Across Multiple Media
(int/ext communications, Basel, Switzerland)

Clariant: Communications Manual
For efficient and consistent communication
(int/ext communications, Basel, Switzerland)

Swiss Crime Prevention
National campaign against fraudulent investment schemes
(int/ext communications, Basel, Switzerland)

Novartis Pharma AG: Strategic Communications Consulting
Communication as a means of generating public goodwill
(int/ext communications, Basel, Switzerland)

First Campaign for the Prevention of Macula Diseases
Successful Campaign for Novartis Ophthalmics
(Inforpress, Spain + Portugal)